Recently, China Unicom, move were announced at the end of the development of their 3G users, the Ministry of Industry has announced the end of last year, China's TD users and the development of 3G, although Telecom has not announced the number of 3G users, but the pattern has 3G was clearly visible.
also has a number of 3G operators in the media compared the amount of users. In fact, comparison does not have any meaning. I accept the doubled the number of users of China Telecom, China Mobile and China Unicom subscriber growth rate of only 14.22% and 10.66%. China's telecommunications market share by 3.21%, 1.98% of which came from China Mobile, 1.23% from China Unicom. However, comparison of the number of 3G users to pay the light that is not much point, because in the early development of 3G, operators use different standards, the environment facing inconsistent, the strategy adopted there was a marked difference.
currently three major 3G operators are still out of makeup and trial and error stage, networks, terminals, applications, there is the issue one way or another, tariff system and the advertising, marketing and promotion methods are still in the exploration, these are results, 3G have a certain competitiveness, it is estimated need to 517 before and after World Telecom, 3G subscribers in the second half of the development. to the end of 2010, and then compare the number of 3G users will have actual meaning. maintain the application accept the The most mature of the 3G standard, the industry was considered to be got 3G business innovation and application development as a breakthrough.
from 3G services launched in October last year, since, WCDMA networks mature, rich and other types of mobile phones, or making in relatively satisfactory Unicom gained new users. At the same time , China Unicom launched the first national general-purpose prepaid card, and to move into the family business into a package, also developed the online business, so that consumers via the Web, SMS, etc. free to conduct business independently. These business innovation activities to enhance the user experience will contribute to lay the foundation for the whole business competition. But in the face has a large user base shifting to China Mobile and integration with solid advantage of China Telecom, China Unicom wants a place in the 3G market, have by . At present, China Unicom is the biggest advantage of this star based on iPhone to bring mobile phone service platform, its sophisticated business applications to China Unicom 3G considerably. At the same time, the more WCDMA star terminal, especially Nokia and Samsung and other international the scale of well-known brands will enter the Chinese market, and these companies are more clear transition strategy for the mobile Internet Unicom's 3G customers will also bring a wealth of 3G applications and powerful business platform.
not difficult to see from the market situation, WCDMA many concentrated in non-licensed mobile phone body, if the Unicom network and application is able to keep up to the transfer is expected to move such a large number of users. Therefore, the industry think that the Unicom network optimization and business innovation important than the iPhone. Experts also pointed out that China Unicom should do is to present the most solid foundation, while improving the network level, based on the strong start business innovation and a strong competitive advantage through preferential profit sharing to .
application of a breakthrough not only in the immediate task of China Unicom, also other carriers and the industry chain parties need to learn a lesson from the Department. development of value-added business lines, designing more attractive to users, applications closer to the market is the top priority. Into 2010, China Unicom should pay attention to the integration of broadband and mobile, to strengthen cooperation with third-party service providers to develop more integrated services to attract consumers. (Communications Weekly According to the interview order)
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